Category Archives: Marketing

Ava DuVernay on The Treatment

If you haven’t listened to film critic Elvis Mitchell’s podcast called “The Treatment,” I strongly recommend you subscribe. Mitchell dives into various topics about cinema with a huge array of both mainstream and obscure filmmakers. Middle of Nowhere stands as … Continue reading

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Ava DuVernay’s DIY Film Marketing

As a former publicist for huge Hollywood movies (I, Robot, Spider-Man 2), Middle of Nowhere director Ava DuVernay comes at filmmaking from an interesting perspective. She’s an artist whose obviously experienced the importance of film marketing. A part of the … Continue reading

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Occupy, One of a Kind, and the Evolution of Dr. Pepper

A recent Dr. Pepper Facebook ad, depicting the evolution of the soft drink along with the evolution of man, has some Christian groups outraged. On the tails of Chick-Fil-A’s similar, but very different, open stance against gay marriage, one has … Continue reading

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